Mobile Ministry Magazine (MMM)

Posts Tagged ‘Mobile Active’

Mobiles, Cameras, Pico-Projectors, Presenting and Learning

Tuesday, October 18th, 2011

Some years ago, the year when I attended both the BibleTech and VSN Leadership Conferences, I did something that was weird to some, amazing to some, and confusing to others: I plugged my mobile into the projector, and using a Bluetooth keyboard or joystick, was able to control the presentation (see the VSN video). This has been quite normal for me in terms of presenting, and I honestly have gotten all kinds of bent out of shape when the projector or my connection to it isn’t able to be done (for example, this year at GCIA).

Nevertheless, it just makes sense with many of the mobile devices that we have in our hands these days – and yes, I’m speaking towards most of you with smartphones. You really can get away with doing simfielding rural, urban, or educational mission fields. Its honestly not that complex to do, and is more or less a matter of making sure that your method of presenting the content and having enough power for the projector is taken care of.

Now, there’s a preliminary case study over at Mobile Active talking about this activity in rural India for educational initiatives. And I’m pretty sure that I’ve poked at the Kiosk Evangelism Project enough to consider this as a primary method of displaying and enabling interactive content in some contexts. But, I’ll leave that for you to explore and figure out.

For now, I’m going to take the next step forward in how I do presentations from my mobile (right now using an HTML-driven slide-show system, with short-URLs and QR Codes to incite interactive moments for additional exploration during presentations). You might not be going that far, but if the device is in your hand, you’ve got a responsibility to figure this one out if that’s how your field missions function.

 

The Layers of Mobile Life

Wednesday, March 30th, 2011

One of the points that we tried to get across in our BibleTech presentation is that there are several layers to mobile life that need to be understood if mobile ministry initiatives are going to meet with any success. Part of understanding those layers is indeed the relationship between mobile and faith. Another perspective of the layers of mobile life comes from the marketing and analytic fields.

For example, the results of a mobile life survey by TNS Global Marketing displays some of what could be understood from following, or not following trends in mobile.
screenshot of USA and Brazil mobile life comparison via Discover Mobile Life/TNS
See this in more detail along with other visualizations of the Mobile Life survey data from TNS’s Mobile Life website.

Just as important as these observations are, understanding mobile living also has to be considered from the viewpoint of what’s happening on the ground. There’s not as much data from those areas, so we are good to rely on reports such as Mobile Active’s How Small World News Trains Citizen Journalists and Captures Footage from Libya and the book Where Are You Africa?

Trends analysis (such as this one recently posted at Wireless Week) helps to get an idea of where to focus towards, and also where to look for those spaces where data is or can be best interpreted. You don’t base products or initiatives on those trends though. Trends – like prophetic versus in Scripture – need to be interpreted in light of the context in which they are given. And especially with some mobile trends’ data, you will want to get below the high-gloss level of trends to what’s actually happening as we talked about in the items above. That said, you can do a lot worse than Chetan Sharma‘s data – his work in this space is really well founded.

For mobile to be better utilized, this kind of research and data is needed. And from these efforts can sprout the kinds of insights that enable people to engage mobile not just as a layer to their lives, but as a wand to create better lives for themselves and others.

 

Some Friday Goodies

Friday, March 25th, 2011

Breakfast before Day 2 - Share on OviJust a few items to note on this Friday:

 

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