Mobile Ministry Magazine (MMM)

Posts Tagged ‘Communities Dominate Brands’

Tomi Ahonen Mega-Post on Becoming the Next Millionaire Mogul in Mobile

Wednesday, February 9th, 2011

Tomi Ahonen has been quoted several times on this site as many of his insights have contributed to the understanding and application of mobile technology in the digital faith arena. Suffice to say, when he puts an idea down, it’s worth reading, rereading, and making steps to adjust.

Such is how I feel after having read his latest 20K+ word article about the mega-opportunity in mobile. Thankfully, Ahonen speaks in more than monetary terms. And given the insights he and several others in mobile share, the opportunity in mobile for great gains is just a matter of capitalizing on the opportunity. Here’s a snippet of the article:

MOBILE IS BIGGEST ECONOMIC OPPORTUNITY (EVER)

Now, that is a massive statement, isn’t it? I mean, biggest? Ever? But before you jump to your next task on your to-do list, please consider just this fact. One industry on the planet has to be it. All others pretend, but factually, one of the thounsands of industries does truly have to be the biggest economic opportunity of any one time. Earlier on in the past century it was oil. Created the oil barons and billionaire oil sheikhs. Late in the century it was personal computers. Made Bill Gates the wealthiest man on the planet. At any one point in time there is one industry which is the best to be in. (and yes, even if biggest at one point in time, is not guaranteed to be ‘of all time’)

Today that is mobile. Mobile has become a Trillion dollar industry. Not the biggest industry on the planet, but one in a very rare category to pass the Big T of a Trillion. Television is not that big (has never passed half a Trillion dollars in annual revenues). Computers are not that big. Radio is not that big. The internet is not that big. Cinema is not that big. Newspapers is not a Trillion-dollar industry. Neither is air travel, credit cards, advertising, music, pharmaceuticals, hotels, videogames, the coffee industry, etc. Imagine if you were there to be one of the big ‘barons’ of one of those industries when they were in ‘hypergrowth’ stage, you’d have retired rich today with probably universities, airports or even cities named after you…

Read the rest of How You Became Next Mogul in Mobile (and a Millionaire) at Communities Dominate Brands. Also, you might want to add a cup of coffee or tea and a sandwich for this one (the reply from Martin Geddes, then Tomi’s reply).

For something a bit shorter, but packing a similar punch, check out this interview of Tomi Ahonen over at Mobile Zeigeist.

 

Difference Between Smartphones and Feature Phones

Monday, January 17th, 2011

N97 vs N8 Dial Screens - Share on OviIn a lead-up to reading the Tomi Ahonen Phone Book that we told you would be a good holiday wad/gift, also check out one of the latest posts at his site Communities Dominate Brands where he speaks about the differences between smartphones and feature phones. Here’s a snippet:

The PC industry sells a little over 300 million PCs this year. That includes all desktops, laptops, notebooks, netbooks and the tablet PCs like the iPad and Kindle. A little over 300 million sold per year. Similarly television sets sell in that scale, about 300 million per year. And DVD players sell in the 250 million range annually. These are the global giants in electronics, the others of our favorite gadgets, like videogaming consoles or digital cameras or MP3 players like the iPod, sell in far smaller numbers per year. Except for one gadget. The mobile phone. The world sees sales of 1.37 Billion mobile phones sold in just this past year! You see why I am so excited about this industry? Just smartphones alone will sell very close to 300 million units this year, and yes, next year more smartphones will be sold than all types of personal computers, combined.

Read the rest at Communities Dominate Brands.

We are going to work on doing a better job of addressing the difference in approaches when these two types of mobile devices are considered. Take for example the recent changes to the Mobile Bible Apps page, smartphones have gotten a good bit of attention, but there’s much more that can and should be done for feature phones (Java/Non-Smartphones). Stay tuned.

 

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